In an exciting Australian-first event, Target Australia together with style ambassador Gok Wan embarked on a mission to ‘Style the Nation’.
We created the overall campaign identity including the logo used across all pre and post competition and TV series collateral.
The campaign included TV Series Graphics, Digital Display, Competition Microsite, EDM’s, POS, In-Store Creative and Event Styling.
MY INVOLVEMENT:
- VISUAL IDENTITY CONCEPTUALISATION
- ART DIRECTION
AGENCY: AIRBORNE